Social media is among the hottest topics for businesses and brands these days. lifesize interactive can help you figure out how to leverage the social web and viral marketing to rally loyal customers and encourage conversations about your brand.

Purposes

• To provide a solid understanding of potential risks, opportunities and rewards of social media
• To present a full picture of existing social media buzz about your company (good, bad and ugly)
• To make strategic recommendations to take full advantage of social media tactics

Components

• Audience research
  • How your customers are currently engaging in Social Media
• Buzz monitoring & reporting
  • Where discussions about your brands and products take place
  • What customers say about your products
  • What the main positive and negative themes of conversations
• Review existing social media strategy (if applicable)

Deliverables

• A comprehensive report on social media buzz about your company and your major competitors
• Overall social media strategy recommendations to build trust and energize communities that your existing and potential customers visit regularly